We get asked a lot of questions about our research projects, especially when it comes to qualitive methods of gaining insight. So we thought it’d be useful to pull together the top five most common queries, and provide answers, for anyone who wants to know more...
We ran research exploring the correlation between 2000 Brits’ star signs and how they feel about Halloween and the supernatural, and revealed some very interesting insights. Key findings from the study are below, and to read your full Halloween horror-scope, compiled...
Who doesn’t love Eurovision? Of course we do at Perspectus Global, where we like to look upon it as one of Europe’s biggest quantitative surveys. After all, it is harvesting opinions (about pop songs) from millions of people all over Europe and beyond – and...
Across the world, just as cultures, politics and people seem almost too different to connect, so can marketplaces. So why bother to work out if there are comparisons to be made? Why do the successful startups, as well as the biggest brands and corporations commission...
As a research agency specialising in both consumer and B2B research for our PR agency clients, we know a thing or two about developing and executing successful research projects. For B2B clients wanting to garner trade press coverage for their clients, our number one...