Perspectus Global’s Menopause at Work Report 2023

There have been many studies in recent years focusing on menopause in the workplace - so why conduct another? We wanted to create an asset that not only provided a snapshot of menopause and work in 2023, but combined commentary from a wide range of experts in the...

Do you know what your employees are thinking? If not, here’s why you should (and how you can)

Mentor chats, appraisals, personal development plans, 360 sessions - these are all really useful tools to gauge what a particular employee is feeling about their current role, job development opportunities, and colleague and boss feedback about their performance.And...

Qual + quan research = successful B2B research

As a research agency specialising in both consumer and B2B research for our PR agency clients, we know a thing or two about developing and executing successful research projects.For B2B clients wanting to garner trade press coverage for their clients, our number one...

Latest from the Blog

Welcome to the Perspectus Global blog. Here you can read our news and views – plus some clues and tips about developing robust and revealing research projects

The Future of Research

The Future of Research

In recent years, Market Research has evolved hugely, from the old days of postal surveys, through phone calls and finally to online polls. Now with the growth of AI, things will continue to change - so we thought it might be fun to look at what might happen to the...

What is B2B Market Research?

What is B2B Market Research?

B2B market research helps companies uncover essential insights about their target business customers.​B2B market research involves gathering data and perspectives from current and prospective business customers. It is essential to discover: What products and services...